Levity Crop Science, the Lancashire-based ‘sensible’ fertiliser firm, has introduced the appointment of Charlie Bannister as technical marketing consultant.

Bannister will present technical help and consultancy for Levity’s distinctive vary of foliar nutrient merchandise, with particular obligations for the UK and Northern Europe.

Anna Weston, joint managing director of Levity Crop Science, mentioned:

“Charlie’s in-depth technical data, enthusiasm and expertise in foliar crop diet suits effectively with our science and technically targeted strategy.

“We’re eager to make full use of his data and expertise in growing our enterprise within the UK and Northern Europe,” she mentioned.

“Levity Crop Science has a singular vary of merchandise, backed by an progressive and sound scientific angle, a powerful technical basis and a deep understanding of foliar crop diet,” Bannister mentioned.

“Coupled with its in-house analysis abilities and wonderful glasshouse services I believe there’s nice potential to profit farmers within the UK and Northern Europe. I’m actually trying ahead to growing the enterprise over the subsequent few years.”

From a common farming background and with a specific ardour for arable agriculture, Bannister brings greater than three a long time of expertise to his position within the Levity group.

He beforehand held business and technical positions for corporations comparable to Cyanamid Agriculture, Headland and Cheminova.

Levity Crop Science are one of many trade pioneers of bio-active crop enhancements.

They purpose to assist farmers enhance yields and scale back waste, with out environmental injury.